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Digital Marketing

Where the rubber hits the ground?

The promise of digital marketing is tremendous. Making it work is challenging

Digital Marketing Skills

Understand what skills are needed and what skills that you currently have. Skills range from campaign execution, creative packages, SEO, to analytics and much more.

Processes

How do your customer processes work? How do your processes line up with those processes? What is the most optimal way to run campaigns?

Marketing KPIs

How do you know if your campaigns are working? How do you know that your marketing spend is providing a good ROI?

Organization

How should your organization be organized? Do shared services make sense? What management skills do you need to make it work?